Get a .RED: it’s Pantone’s Color for the Year!

Here is another reason for you to have a .RED website in 2015 — it was selected as Pantone’s 2015 Color of the Year!

Pantone, the long-time standard setter for colors (nearly everyone has used a Pantone color chart!) publishes a color of the year each year to reflect current trends in color preference.   For 2015, the color is PANTONE 18-1438, "Marsala," a deep shade of red.

How did this specific shade of red get crowned the 2015 Color of the Year? Quoting Lucky Magazine: “According to Pantone’s thorough art, entertainment, fashion and travel research, Marsala makes for ‘an elegant, grounded statement color when used on its own or as a strong accent to many other colors.’”

The color red is always a statement.  In Western cultures, it is the holiday color (Christmas, Valentine’s Day) and translates into excitement and passion for many. In Asian cultures, it is often worn by brides; red symbolizes fortune in China.

Marsala, the shade of red chosen for the 2015 Color of the Year, “draws us in to its embracing warmth” according to Pantone.   With a .RED, your website too can draw visitors with its embracing warmth!   2015 is the perfect year for you to add even more excitement to your web site by getting on the .RED web domain.

Pantone Color Institute executive director Leatrice Eiseman said: “This hearty, yet stylish tone [Marsala] is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors.” Whether your web site is about any of these industries or beyond, if its content is red-hot, get a web address on the .RED domain!

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Posted on Date:
Monday, January 12, 2015